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#684: What to Say When You Can't Ship

The Advanced Selling Podcast

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You Can Only Do So Much

i candof drops into the camp where there's only so much you can do or say to give comfort to the person who's expecting something in october and now they find it's december. I mean, i'm not saying go hide your head in the sand and don't communicate. But at some point, if the person needs to buy product b because they have to have it, they're going to buy productb, right? How you handle them when they how you handle the situation will determine whether you get a chance to get back on their good graces.

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