Our best performing influences are tipit users. That is, ah, that's where the message is actually, you know, y genuine and true. Some influencers now are doing deals like michael jordan or lebron james might do for a sneaker. And if you get those influencers of the affiliates, you could put them on staff. You could give them like a retainer.
Fitbod CEO Allen Chen joins to discuss how they got funded & why they haven't deployed their capital (01:06), the importance of being user-centric when building a consumer app (17:44), how Allen plans grow to 1 million customers (29:14), & more!