Behavior economics is the study of how people change their behavior. The theory says that if you teach someone something, does this change their behavior? And it's almost close to zero. So i'd give myself a heristic, or a rule of thumb, about what i should be ordering and if i should actually be going out. If you can make these one time decisions, there's no reason to motivate yourself to do something every day.
#337: Meet Kristen Berman, a top researcher in the field of behavioral economics. She’s the co-founder of Irrational Labs, which designs products that are evidence-based in the behavioral sciences.
Her co-founder, Dan Ariely, is the James B. Duke Professor of psychology and behavioral economics at Duke University, and one of the most famous behavioral economists in the world.
Here are some of the (counterintuitive!) ideas that Kristen shares:
- Habits are overrated. Automate instead
- Budgeting doesn’t change your spending behavior
- Commit in advance
- Forget about the outcome
- Focus on the process
- You need accountability
- Think about the Three B’s: behavior, barriers and benefits
Tune into this episode to hear Kristen elaborate on these research-backed, evidence-based ideas about how to improve our spending, saving and investing habits.
For more information, visit the show notes at https://affordanything.com/episode337
*Note: This interview originally aired in October 2019.
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