
Growth Hacking and Product-Led Growth—Friends or Foes? with Sean Ellis, Ethan Garr, and Wes Bush [Bonus Episode]
Growth Marketing Today
00:00
Are You Driving Home the Value Exchange?
Efen: One of the things i'm hearing again and again from both o yo, is like the importance of alignment. And so as far as, like your experience goes, what are some of the things you've found that can be an effective way for you to really look at and measure the value exchange? Like, hey, are we helping our users become successful? Efen: It does start with what is the purpose of our product? What is the mission of business? And how can we quantify the footprint over time of value that we're delivering from something leads more to the engagement of the people who who truly used the product?"
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