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Microsoft, Meta, & Tesla Earnings, Google DeepMind's Project Genie, SpaceX & xAI Merger | Anton Osika, Christian Garrett & Delian Asparouhov, Eric Seufert, Kevin Weil, Mehul Nariyawala

TBPN

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Ads strategy: CPM, measurement, and Instant Checkout

Eric explains CPM launch rationale, Instant Checkout as conversion data source, and the path toward conversion-optimized advertising.

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