Alison Roman, a renowned chef and food writer, is introduced in this chapter, discussing her rise to fame through her recipes and cookbooks. She shares insights on her new advice podcast, Solicited Advice, and her views on technology's role in her work, favoring traditional tools like fire and a pencil. The chapter also explores her relationship with social media platforms like Instagram and YouTube, addressing her struggles with screen time and the challenges of managing content creation across various platforms.