How to Reduce Your Facebook Ad Costs
Social Media Marketing Podcast
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Is Your Lead Form a Landing Page?
A landing page is still best practice. We've tested the thing with lead form, and facebook will encourage you to test it,. However, the quality is still just not there. But everything that i've seen when we've tested it is those leads don't turn into sales as much as they do when they're going to your landing page. So this is how you could rethink the strategy as if webnar. Specifically, i think more complex lygen like webenar's video series.
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