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Whole Foods Market: John Mackey

How I Built This with Guy Raz

00:00

The Story of Whole Foods Market

The store was an immediate success. The whole Austin kind of counterculture hippie community knew about it immediately. People sometimes ask, how long did it take the first Whole Foods market to be successful? And the answer is it took till about 3 o'clock in the afternoon on the first day.

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