
Ep. 31: Cory Hymel on Web3 - crypto, NFTs, DAOs, Oh My!
The Human Cloud Podcast
00:00
How Can I Make This Work for My Customers?
If you're brand in your saying, ok, i want to launch an nft, what you should be thinking is, how will this have ity for my customers? And utility can come in a lot of different ways. So by holding this in fta, you might get access to a specific digital content rights o for instance,. The typical, aloto, typical li marketing, an in brand engagement or company engagement, is very one on one, and its very transactional. It's me giving you something and you taking it. What these are saying is that we're now hooked together, like nike sells your shoes, but until you buy another pair of nike shoes,
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