The Right Kind of Lead Magnet Can Solve a Big Problem

We put a lead magnet at the front end so instead of having talked to us, or maybe your variation will be joined this webinar or sign up for my email course. By doing that by putting the lead magnet first and then having the next step which in our case is book a phone call with us on the thank you page. We're leading with a book a call to talk to us and we'll do X, Y and Z. It's a little hard to comprehend what that would look like a bigger commitment level. The second thing is anybody that didn't book a call on the thankyou page we know how the contact information so we could follow up with them. That having the