How to Be a Successful Creative

I saw a post by a photographer's morning and it was kind of like looking at their work that kind of started to trigger all of these different thoughts because what they were basically offering was just photos. And there was no telling me what benefit you're going to get from it. I think we've talked about this before in the show about like advertising the benefits of what you do compared to just advertising what you do. If I'm struggling to sell things at the moment, is it because what I'm crying isn't bringing any benefit to people? How can I bring more of maybe an experience or something that is a bit deeper, a bit richer than just, here's some individual piece of