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E94: Ashima Shiraishi - Rediscovering passion in climbing

The Careless Talk Climbing Podcast

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Navigating Sponsorships and Autonomy in Climbing

The chapter delves into the speaker's past sponsorship deal with Coca Cola, reflecting on the conflict and excitement it brought within the climbing community. It explores the evolution of commercialization in climbing, highlighting the challenges and autonomy in brand partnerships.

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