E254 Tiankai Feng, Head of Social, PR & Voice of Consumer Analytics at Adidas
The Alldus Podcast - AI in Action
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Wegan Shoes - Sustainability
Wegan foot wear and apparel generally, became a bigger trend among consumers when it came to the overall topic of sustainability. Consumers really want to know how they can take actions to be more sustainable and to make their work abetter place. So in a certain way, we looked into this, and we also then tackled the whole project and the insides of how wegan consumers generally think.
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