16min chapter

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Masters of MEDDICC - Andy Sadler: 2x CRO, Built 4x revenue teams to over $10bn in exits - Episode #9

MASTERS OF MEDDICC

CHAPTER

Champion Building in Sales

This chapter discusses the importance of champion building in sales, drawing parallels to wartime leadership and highlighting the relevance of understanding human behavior. It also explores the idea that being the first person to take on a new role related to social media can lead to leadership opportunities.

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