Exploring Media and Literacy: The Four Laws

This chapter discusses the collaborative efforts of a father-son duo in examining media theory through their work on 'The Four Laws of Media.' They reflect on the challenges of establishing a scientific framework for their theories, particularly focusing on the law of obsolescence and the transformation of literacy in the digital age. The conversation further explores the impact of mass media on public consciousness, the dynamics of audience engagement, and the relationship between media and tribalism.