5min chapter

Venture Unlocked: The playbook for venture capital managers cover image

Mapping out a new partnership, why the RAISE GP/LP summit was such an important effort, and the art of fundraising by Joanna Drake of Magnify Ventures

Venture Unlocked: The playbook for venture capital managers

CHAPTER

LPs - What to Look for in a First-Time Fund Manager

First and foremost, just recognizing that you can meet with an endowment or a pension fund to establish long-term relationships. And once you've done that, really roll up your sleeves and do your homework before bothering to take any meeting. For magnify ventures, we found a really good fit with high net worth individuals and family offices,. foundations and strategic investors who have a general or specific passion and expertise in areas like child care, education, thinking through the future of work for working parents.

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