#43 - Pitfalls, best practices, and unique ways to successfully run a POC (Adam O’Chart, Top AE at Gong.io)
30 Minutes to President's Club | No-Nonsense Sales
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Mastering Proof of Concept Strategies
This chapter explores effective strategies for successfully managing Proof of Concept (POC) initiatives in sales. The speakers discuss the significance of aligning expectations, focusing on key users, and fostering communication to ensure mutual success. They also emphasize the importance of gathering testimonials and maintaining relationships throughout the POC process for a strong business case.
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Transcript
