How to Attract Destinations to Your Destination?

Gwen stefani: "I think we've got a great templat of great blue print for some of the other events that we have moving for to give that same kind of level of a, you know, experience" CNN's John Sutter talks with Stefani about what it takes to build an entire event light. He asks her how she pulled together multiple departments in order to make this happen. She says there is no one person who can do something like this by herself.

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