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Understanding the Status of Policing in India Report 2023 | In Focus podcast

In Focus by The Hindu

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The Global Problem of Targeted Ads

One out of two people almost about 50 percent, 46 plus. They said that they agreed that we are getting targeted at advertisements on the basis of surveillance done on us. Around the same number of people also believe that the information which they share in a bona fide way like their bank information with their own bank or if they are uploading their KYC documents can very easily be misused online. So the more the awareness, the better the chances of these global platforms to behave. Otherwise they are a no one to themselves.

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