The Secret Sauce For Smarter Marketing Execution
The Duct Tape Marketing Podcast
00:00
Is Octane Really a Marketing Operating System?
Octane is really a marketing operating system, because we are not looking at it from a standpoint of just being, let's find a program. And one of the things that we will also look at when you can explain to a financial professional or a business professional, the idea of marketing from an operation sense. I think they're more willing to kind of, kind of get into that partnership.
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