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Should You Put Your Meta Pixel On Someone Else’s Website?

The Art of Online Business

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Navigating the Challenges of Data Collection with Meta Pixels

This chapter delves into the intricacies of employing a Meta Pixel on a third-party website, emphasizing the data collection issues that arise when multiple sources are involved. The discussion highlights the tough decision faced by a client regarding whether to stick with an underperforming pixel or adopt a new one amidst a busy launch period.

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