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272: Andrew Hodson — A Mechanic's Leap into Tech Entrepreneurship

The Bootstrapped Founder

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Challenges of Operating a Complicated Business

They discuss the challenges of operating a complicated business that involves transporting live animals over long distances. They talk about the emotional attachment that people have to their animals and how they address this in their SaaS business. The conversation also touches on brand identity, marketing strategies, and building trust with customers.

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