15min chapter

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The Economy of Place: A Conversation with Zita Cobb

CityTalk Canada

CHAPTER

The Importance of Attachment to Place

This chapter discusses the influence of business models on the outcomes of businesses, emphasizing the importance of maintaining a connection to local places. It explores the challenges of local sourcing for franchises and the need for coordinating across silos and jurisdictions to support local businesses. The chapter also discusses the importance of attachment to place in the global economy and the potential takeaways for visitors.

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