1 - Gil Eyal, Founder of HYPR, on how your marketing will change 100x from early stage to exit
Building With Buyers: Startup Marketing and Growth Fueled By Customers
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The Channel Is Like the Pepsy Challenge
The channel is the report that you built that could prove that infeences, by having a large audience and saying that we're terrble, were creating visibility for us. It's almost like the free p r with you disagreeing with them. You always want to be a david versus goliath. That's a great situation to be in. So find out who your goliath is. If you're playing against microsoft, andyourand you can make them the bully, especially if they play along which is even better than greats.
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