Ep 240: Thinking in Billions with Josh Elizetxe Founder of Snow Oral Care
DTC Podcast
00:00
Creating a Special Programme for Affiliates
The affiliate programme is the channel that keeps on giving. It's an 80 20 roll with youre programme rigt thit's jus naturall. We have built this diversification, our sales mix and our traffic channel mix,. crowds sourcing it and being generous to our affiliate partners. During november, yes, costs may go up, but keep in mind, conversion rates going to double. They are still looking for a great deal. But it's much easier to convince someone who's already searching for a random facer or protein bar than trying to sell them something they haven't tried before.
Transcript
Play full episode
