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method: Adam Lowry & Eric Ryan (2018)
How I Built This with Guy Raz
How to Make Twenty Five Thousand Units a Month
We were losing money on every bottle you were sellig ot yo teaerly on. So so what happened at that meeting? They said, we'll do marketing. Stood up at the end and said, this was right for our guess it's designed forward on trend. target gave us a ninety store test to basically prove ourselves out to sell dish soap and surface cleaners and surface cleaners. And do you remember, ho how many units they bought initially, about twenty five tousand. It's a lot ofsa, lot of soap....
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