20Sales: How Rippling Built Their Sales Machine: How to Hire, Train and Manage the Best SDRs, What is the Right Comp Package for Sales Teams & The Playbook to Start and Scale Your SDR Team
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Navigating the SDR Landscape
This chapter examines the vital collaboration between sales development representatives and marketing, outlining effective strategies for enhancing brand recognition and successful sales outreach. It also discusses the challenges of scaling SDR teams across different cultures, the need for adaptive leadership, and the evolving dynamics of in-office work. Personal reflections and practical advice highlight the importance of support, resilience, and understanding within the SDR role.
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