We tend to be more scared of these high profile, rare events like a terrorist activity or a mass shooting than we are of things that are actually much more dangerous. I think there's an issue of o when there's somthing that's out of your control, it seems riskier. Look at the risk between flying in an airplane and riding in a car. Most people think of the aerplane as a dangerous thing. The fact is, if you look at commercial aeroplane crashes and deaths associated with them, especially in the us, they're very, very rare. Cars, meanwhile, we have a steady death march of somewhere between sually 30 and forty thousand people in the us