AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Box Office Battles: 'Wicked' vs 'Gladiator 2'
This chapter analyzes the expected box office performance of Universal's 'Wicked' and Paramount's 'Gladiator 2', predicting a combined gross of around $200 million. It discusses the extensive marketing strategies of both films, the strong fan engagement for 'Wicked', and the implications of recent Hollywood strikes on release schedules. Additionally, the chapter touches on the shifting landscape of media economics and the challenges facing companies like Comcast and Disney in adapting to changing viewer habits.