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Quibi's Core Insights - What Do You Know About Your Customers?
Quibi sees the world in a simple matrix. There is high quality content, low quality content and content watched at home or on the go. If there were an option for high quality short form content, people would choose it over scrolling through blogs that claim they have an overnight oats recipe. The three questions are about transparency. They prove that you have a level of insight into the first customer you're serving that's deeper than competitors who are solving the same problem.