For this episode, let's revisit a Strategy Skills classic where we interviewed the former Amazon Digital Media VP, Bill Carr. Bill is the coauthor of Working Backwards: Insights, Stories, and Secrets from Inside Amazon, an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time, top-level Amazon executives.

Bill Carr joined Amazon in 1999 and spent more than 15 years with the company. As the former Vice President of Digital Media, Bill launched and managed the company's global digital music and video businesses, including Amazon Music, Prime Video, and Amazon Studios. After Amazon, Bill was an Executive In Residence with Maveron LLC, an early-stage, consumer-only venture capital firm. Bill later served as the Chief Operating Officer of OfferUp, the largest mobile marketplace for local buyers and sellers in the U.S.

Today, Bill is the co-founder of Working Backwards LLC where he coaches executives at large and early-stage companies on how to implement the management practices developed at Amazon. Bill holds a Bachelor of Arts degree from Colby College and a Masters in Business Administration from the Goizueta Business School at Emory University.

Get Bill’s book here:

Working Backwards: Insights, Stories, and Secrets from Inside Amazon. Bill Carr and Colin Bryar.

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