2min chapter

Stuff You Missed in History Class cover image

Ivy Ledbetter Lee and the Roots of PR

Stuff You Missed in History Class

CHAPTER

Ivy Lee's Public Relations Career

Ivy lee's public relations career developed toward the end of the progressive era in the united states. In 19 o six, george f baer hired lee to represent the anthracite coal industry. One of his first steps was to publicly assure the press that the coal operators would be providing them with all possible information.

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