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124 - How to Piggyback Your Way to Success: AI, Med Spas, Golf Courses and More with Chris Koerner

Nikonomics - The Economics of Small Business

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The AI Revolution in Market Research

This chapter explores the transformative impact of AI on industry reporting, particularly within market research firms like IbisWorld. It discusses the evolving nature of reports, pricing challenges, and the nuances of consumer demand as AI capabilities advance. The speakers reflect on their experiences with automated systems, emphasizing the balance between efficiency and the need for human oversight.

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