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Berkshire Hathaway Part III
Acquired
Is Apple the Most Valuable Brand in the World?
i don't think that there is any better description of why you would want to buy and hold apple than that exact quote from him 21 years before. Here's the thing, this is all ni picking lick. At the end of the day, like investing, it doesn't matter. Nobody cares what your thesis is. Nobody cares if youare right or wrong. You just want to be in a position to be right. That said, i don't think he understands anything about how apple works, or what it does,. It could because of its position in the consumer's mind. The company may an be the most valuable brand in the world.
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