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#119 - It’s Not Research, It’s You! with Holly Hester-Reilly of H2R Product Science

Awkward Silences

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What Kind of Company Culture Are You In?

Some company cultures are going to be ones where people really want the conclusions more than they want the backing evidence. So I usually create us a deck that walks them through from what was our methodology, what are the risks and videos do we have from the research. And then what do we think our next steps are, are we recommending more research we recommending decisions be made? Or is there some other thing that's needed to make a decision and what is that blocker?"

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