How to Prepare for Creating an Epic Piece of Content

You would love to interview an industry expert for 10 or 15 minutes on the topic. Get them on Skype or get them on Zoom, you know, and ask lots of open ended questions. Let them know that you will record it and then record it and transcribe it. A site called otter.ai can do a machine translation for free which is good enough for this kind of work. Now you have a unique quote from an industry expert. That is a hallmark of an epic piece of content.