GA4 for Big Query: What's the ROI, Real-Time Reporting, and Insights from Interview with Johan van de Werken
Conversion Tracking Playbook
00:00
How to Use GA4 to Build Reports With BigQuery
There's two connections you can make from GA4 to BigQuery. One is delayed, the other is real-time. The cost of using it is not prohibitive; probably a couple dollars a month unless you have a huge site. Once that's configured, then inside of Data Studio, it's just in our data source.
Transcript
Play full episode
