A few weeks later walls still intact we decided to reach out to an interior designer who'd worked with a family member in the past. She knocked on the door the next day at 5pm sharp. We opened it and she introduced herself but then she said she was going to go back outside. Then she started with the questions. Okay so you walk in what's the first thing you do? Do you flip the lights on here? Where do you put your coat? Do you take your shoes off? Do you normally have the dog with you? What do you do with the baby? The questions continued. At last she did her final walkthrough visualizing miming tape measure shooting left and
Today, we'll talk about pros and amateurs. Pros build businesses that have a shot - amateurs never leave the starting gate. Unfortunately, most amateurs don't know they're approaching their idea the wrong way. We talk through two things entrepreneurs can do to give themselves the best chance to build something that matters.