The Challenge of Condemning People to Use Condoms

According to a US government survey, the percentage of high schoolers who said they used a condom the last time they had sex fell from 63% in 2003 to 54% in 2019. The central challenge of Wilson's professional life is that condoms remain a tough sell. His challenge is to convince people, in whatever way possible, that condoms are about pleasure, as much as protection.