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9min chapter
The NFL
Acquired
Football and Television: A Game-Changing Partnership
This chapter explores the transformative relationship between the NFL and television, focusing on ticket revenue distribution and the emergence of a shared pool system that benefitted all teams. It details the challenges and adaptations the league faced in the 1950s, including local broadcasting practices and the impact of televised games on attendance figures. The pivotal 1958 NFL Championship game is highlighted as a turning point, showcasing the massive viewer engagement and its implications for the future of professional football on TV.
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