The Importance of Collaboration in the Media Industry

I think that the industry needs to do a better job of collaborating on a few things. There really isn't an instinct to collaborate and join up in those ways, is there? No, but when the money runs out, that will focus people's minds basically. And I think quite apart from the money side of things, we've done a pretty bad job of selling ourselves to the audience as, and also, and to potential journalists. You know, most of the major organizations that were here 20 years ago are still here in some way, shape or form. We haven't done a good job of going, this is a great, vibrant industry. You can have a lot of fun in