How Did You Reach Your Goals at the Start?

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I was going to have a podcast where I'd have ads and I was going to do speaking. So, um, the speaking one never really materialized. It hasn't yet. The podcast has grown well, but podcasts are hard to grow because they don't benefit from that social component. And so, I think we've grown very nicely. Um, you know, we're in the well into the five digits at this point,. But we haven't turned on ads and it's not, it's okay. It's an okay audience for advertising. It's not great.

This is the story of Stratechery, presented with much sheepishness on Ben’s part. How Ben thought about the market, his business model, and more. We apologize that this is a little long and perhaps a bit choppy. It’s hard to talk about us!

Links

Andrew Sullivan: A Note to my Readers – The Dish
Ezra Klein: What Andrew Sullivan’s Exit Says About the Future of Blogging – Vox
Ben Thompson: Blogging’s Bright Future – Stratechery
Ben Thompson: Dear Zoë Keating: Tell YouTube to Take a Hike – Stratechery
Taylor Swift: For Taylor Swift, the Future of Music is a Love Story – Wall Street Journal

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