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#105 - Start Me Up (with Bob Cousins)

CISO Tradecraft®

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The Importance of Mutual NDA's

"I'd never invest in my own companies, because the most important feature for a company's success is its ability to gather cash," he says. "If you can't get other people to invest in your company early on, you're putting money into it and keeping it alive for a longer period of time." He adds: "No startup ever produces the plan that they planned on making before they meet the market at some point"

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