6min chapter

The CPG View cover image

Navigating Retail Media: Insights on Standardization, Data Innovation, and the Future of CPG Advertising (Jeffrey Bustos, IAB & Vin Lay, Albertsons Media Collective)

The CPG View

CHAPTER

Future Trends in CPG Advertising

The speakers discuss key areas of interest in CPG advertising including data clean rooms, generative AI and large language models, and blockchain technology.

00:00

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