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Dynamics of the Voluntary Carbon Market
This chapter examines the motivations behind companies purchasing carbon offset credits and the evolving perspectives of organizations on their appropriateness. It emphasizes the need for companies to prioritize direct emissions reductions while navigating the challenges of financial constraints and public perception. Additionally, the discussion highlights the importance of transparency and accountability within the voluntary carbon market, suggesting the establishment of standards through initiatives like the Voluntary Carbon Markets Integrity Initiative (VCMI).