Decoder with Nilay Patel cover image

Why GM ditched CarPlay, with software boss Baris Cetinok

Decoder with Nilay Patel

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Navigating Automotive Innovation and Collaboration

This chapter introduces a guest with extensive experience in software and services at GM, emphasizing the collaborative structure needed for effective product development in the automotive industry. It explores the vital roles of product and program managers, the transition to electric vehicles, and the need for seamless integration of technology in modern cars. The discussion also highlights the challenges faced by traditional automakers in adopting a software-driven approach while ensuring safety and customer satisfaction.

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