23andMe: Spit, Scandal, and a $6 Billion Meltdown with Kevin Sullivan and Laura Peek | 88
The Big Flop
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The Rise and Fall of 23andMe: A Personal Journey
This chapter examines the life of a co-founder of a DNA testing company facing bankruptcy, exploring the impacts on data privacy and her drive to empower women in STEM. Personal anecdotes from her Silicon Valley upbringing reveal a commitment to healthcare integrity amidst commercial pressures. The narrative further delves into the ambitious vision behind 23andMe, highlighting its marketing strategies, societal implications of genetic testing, and the colorful intersections of wealth, health, and celebrity culture.
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