Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Mark Raffan: Negotiating Lessons from Procurement

Make It Happen Mondays - B2B Sales Talk with John Barrows

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The Reciprocity Thing Is Real

The reciprocity thing, i think, that nuance to that you mentioned isrciprocity is real. It's actually a human condition, but it can't be expected becausen it. And there's also an immediacy to it, in the sense that if i do a bunchf if i ask you for a bunch of things right now and you give them to me, and then five days later,. you try to get something ini from me, i'm not going to dri i'm not equal now.

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