I feel like especially with the product business it's like I need to find a better way of recruiting and how to do it and not just Twitter. It's kind of all across the board but I feel like also building like when you're building a YouTube channel there's so many different whether it's a channel or the business or whateverthere's so many parameters to optimize for. So yeah. 100%. "It's interesting to have like goals that are not specifically quantifiable"

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