5min chapter

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EP12: Finding your true fans; w/ Jakob Knutzen, founder & CEO Butter — Product Market Fit podcast

Product Market Fit

CHAPTER

How Did You Start Butter?

Butter is a video conferencing tool focused on workshops and trainings. It allows people to set up their session, run their session, and depreciate the session all in one tool. Jacob: I started my career in strategy consulting, like 12 years back now,. Then got the opportunity to go to Indonesia to start up a digital marketing agency. So we sold it off to a Japanese entrant into the Southeast Asian market early 2017. Wanted to build something more scalable, plus wanted to go back to Denmark with family.

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